Tuesday, October 15, 2002


fair trade coffee makes money for all

i was very interested to read about the new coffee shop in rochester, new york, women's coffee connection. this non-profit coffee shop purchases fair-trade coffee from peru, which it sells to generate money to help women drug addicts receive treatment.

i thought this was the killer quote: "we came up with an idea that reunites two old acquaintances in a very different way," said the project's co-director --"the women who are no longer buying drugs and the farmers who aren’t growing them anymore."

this is just a powerful, powerful idea, and one of the real promises of fair-trade coffee in our hemisphere. i totally applaud.

posted by fortune | 5:39 PM | top | link to this | email this: | | | 0 comments