Wednesday, October 09, 2002


she should try a straw

america is the most astonishing place sometimes. while it's a well-known fact that lawsuits are out of control in many states here, i have to say that the successful suit awarding a Florida woman US$28,000 because coffee discolored her teeth amazed even me.

is she the last person on earth to have heard of the US$650 britesmile? my dentist swears by it. to preserve her brand-new pearliness, of course my dentist also drinks her two daily cups of coffee through a straw. . .

oh, and ms. florida complained of a headache if she didn't get her coffee in the morning. frankly, i would think the maxwell house she was drinking is the stuff that's giving her the headache.

but actually, i'm surprised kraft couldn't defend itself against the canard that caffeine is physically addictive. actually, studies show that only 5% of people quitting caffeine experience anything at all. and this small group of people can avoid even their mild symptoms by simply reducing their caffeine gradually over 2 or 3 days.

in fact, kraft should have argued all the health benefits of coffee; for example that it has more heart-healthy polyphenols than green tea. really, they should know better. . .

posted by fortune | 5:40 PM | top | link to this | email this: | | | 0 comments