Tuesday, September 27, 2005

congrats to juan valdez

as part of ad week or whatever, long-time bccy pal and scaa 2nd vp mary petitt of the colombian federation spent her morning rejoicing: juan valdez and conchita took first place as best-known ad icons. congrats to you, mary!

and i found this bit intriguing:

"'probably, the potential chinese market for a product like coffee would limit to 200 or 250 million people.' said [i.c.o. chief nestor] osorio. 'nonetheless, this means a market as big as that of the united states, the main consumer in the world. . ."

could china in our lifetime, like japan, become a formerly tea-drinking nation?

posted by fortune | 8:45 AM | top | link to this | email this: | links to this post | | 0 comments

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